NBC (National Broadcasting Company) network officially launched their radio operations on November 15, 1923. They were working with WEAF and WJZ. Both of which were companies affiliated with AT&T who, at the time, were the owners of the radio lines. WEAF was stationed in New York City; while WJZ originated in Newark, New Jersey and after the their purchase from Westinghouse, were moved to New York City as well. On the night of the launching of NBC reporters were calling it the most pretentious programing line-up broadcasting had ever seen.
After a few years live, NBC formally divided into two networks, Red and Blue. The Red station, closer affiliated to WEAF, was their staple station. It hosted the more popular and stronger programs. While the Blue station, closer affiliated to WJZ, was used to test drive unaired programs or host less popular programs, such as news. It had been said that the network was split because of the colored pins being placed on their bulletin board, but the Red network was gathering the most popular programs for themselves because of their employees.
The Red network had a special late night shift, consisting of vampires. They would catch the city in their homes or while they headed back to them and with their persuasive voices, convince them to keep listening. They would promote and foster a love for programs that should have failed, as well as encourage them to listen to the unaired programs of tomorrow. The ability to gain the audience's adoration was all it took for them to collect the most popular programs for themselves.
Comments
Post a Comment